""Relationship marketing"" is management speak for selling products by offering discounts and benefits to existing customers.
Financial and business terms. 2012.
-speak — [spiːk] suffix added to other words to form nouns that mean the special language of a particular business or activity, especially slang or technical words that are difficult for ordinary people to understand: • I can t understand this… … Financial and business terms
-speak — [ spik ] suffix used with some nouns to make nouns describing the type of language that someone uses. This word often shows that you dislike this type of language: computer speak In management speak, employees are human resources … Usage of the words and phrases in modern English
-speak — [[t] spiːk[/t]] COMB in N UNCOUNT (disapproval) speak is used to form nouns which refer to the kind of language used by a particular person or by people involved in a particular activity. You use speak when you disapprove of this kind of language … English dictionary
-speak — UK [spiːk] / US [spɪk] suffix used with some nouns to make nouns describing the type of language that someone uses. This word often shows that you dislike this type of language computer speak In management speak, employees are human resources … English dictionary
Business speak — Business speak, also management speak refers to a particular syntax often used in large organizations. The tone is associated with managers of large corporations, business management consultants, and occasionally government. The term is typically … Wikipedia
Design management — is the business side of design. Design managers need to speak the language of the business and the language of design … Wikipedia
Risk management — For non business risks, see risk, and the disambiguation page risk analysis Example of risk management: A NASA model showing areas at high risk from impact for the International Space Station. Risk management is the identification, assessment,… … Wikipedia
Crisis management — is the process by which an organization deals with a major event that threatens to harm the organization, its stakeholders, or the general public. The study of crisis management originated with the large scale industrial and environmental… … Wikipedia
Scientific management — Taylorism redirects here. For other uses, see Taylorism (disambiguation). Frederick Taylor (1856 1915), lead developer of scientific management Scientific management, also called Taylorism,[1] was a theory of management that … Wikipedia
Conflict management — involves implementing strategies to limit the negative aspects of conflict and to increase the positive aspects of conflict at a level equal to or higher than where the conflict is taking place. Furthermore, the aim of conflict management is to… … Wikipedia
